Nissan Retools the Titan from Top to Bottom
In past years, the Nissan Titan has come up a little short. Not in its performance – those who drive Titans will readily tell you that it holds its own against anything comparable on the market. But with fewer than 13,000 units sold last year, representing less than one percent of the American full size truck market, Nissan recognized the need to take some serious steps to contend against the Big Three automakers in the full-sized truck market – especially in light of the fact that the Big Three automakers are also revamping their full sized pickup lines. So, Nissan completely retooled the Titan for 2016, giving it a complete makeover inside and out.
Options, Options and More Options
Nissan truck buyers will have plenty of options in the new Titan. For starters, there will be three engines available. One of the options – and likely to be popular with those looking for a workhorse of a truck – is a Cummins diesel V-8.
The options don’t stop with the engines available. The retooled Nissan Titan will have two available frame sized and three available bed lengths, allowing for a high degree of customization. This is not your one-size-fits-all pickup truck. Everyone, from someone who need a truck to handle serious payload and towing responsibilities to the suburb dweller who just wants a cool truck in the driveway will be able to buy a truck that meets their needs and preferences.
Vying for Market Share
There’s plenty of room in the full sized pickup market. The sale of large pickups in the U.S. has been rising steadily, with an eight percent rise in sales in 2014. Over two million Americans bought full sized pickups last year alone. Nissan wants to capture a larger percentage of that market share – and to that effect, they have designed a truck designed to go head to head with the heavy hitters in the full-sized truck market (hint: look for great deals this year as Nissan looks to grow the Titan brand and their market share in the U.S.).
What are the New Features
Nissan first introduced the Titan in 2003. While they have made tweaks and changes, as all models do over the years, this is the first major overhaul Nissan has given the Titan. Here are some of the big changes on the 2016 Nissan Titan:
- Available 5.0L Cummins Diesel Nissan will be rolling out its Titan XD Crew Cab firs this year, and it will feature the Cummins diesel. The 5.0 L engine cranks out 310 horsepower at 3,200 rpm. Drivers can look forward to 555 ft-lbs. of torque 1,600 rpm
- Heavy-duty six-speed automatic transmission, including electronic locking rear differential
- Maximum capacities Towing: more than 12,000 pounds, with an additional 2,000 pounds of payload capacity, giving it respectable towing and payload abilities comparable to other full-sized pickups on the market.
- Designed to fill a gap between light duty and full sized pickups.Whether you consider the Nissan Titan a full sized pickup on the smaller side or a hefty light duty pickup is up to you. Either way, it combines the best of both worlds – giving full sized performance while maintaining fuel economy that’s among the best in the industry.
If you’re in the market for a full sized pickup, you should give strong consideration to checking out the retooled Nissan Titan when it’s released later this year. As always, you can count on Woodman Nissan to have the biggest and best inventory of Titans and all new Nissan vehicles.
Stop by our Nissan dealership or contact us online today to set up an appointment to test drive the new Nissan Titan.